Ford ‘Smart Mirror’ Ensures Van Drivers Can Clearly See Cyclists, Pedestrians and Other Vehicles Behind
- Ford’s Smart Mirror is a high-definition screen that clearly displays a panoramic view – twice the width of a conventional mirror
- Features automatic brightness control for optimum visibility in daylight and at night
- Ford’s new mirror could benefit businesses by reducing costly accident damage
PRETORIA, South Africa, 11 May 2021 – Many van drivers rely on their side mirrors, with rear view mirrors not so helpful when there is a partition or cargo behind you. As the bumper stickers proclaim: “If you can’t see my mirrors – then I can’t see you!”
Now, Ford is introducing a “Smart Mirror”. This new system looks exactly like a regular rear view mirror – but is actually a high-definition screen that clearly displays a panoramic view behind the van. This helps drivers to spot cyclists, pedestrians and other vehicles that may be behind them, even when windowless rear doors or partitions are in the way.
Full Display Interior Mirror shows a live feed from a camera on the rear of the van and features automatic brightness control for optimum visibility in daylight and at night. The system offers a field of view that is twice the width of a conventional rear-view mirror. This helps drivers to be more aware of their surroundings, for example, when approaching roundabouts, changing lanes or checking before merging or turning into side streets.
Ford’s new mirror could be particularly beneficial for delivery drivers making frequent drop-offs in cities, where they are more likely to encounter those on bikes, e-scooters or on foot; vulnerable road users accounted for 70 percent of road accident fatalities in Europe’s urban areas in 2019.
Good for business
Ford’s new mirror could benefit businesses by reducing the need for costly accident damage repairs, as well as potentially contributing to lower insurance premiums. Fitting the system may also improve uptime – the time when commercial vehicles are working on the road. Ford last week announced FORDLiive – a new connected uptime system designed to help maximise vehicle uptime.
Links
For Video click here.
(Source, Quickpic)
Dealer News
-
14.09.2021 19.55.37 New limited-edition Ranger Stormtrak adds upmarket style…
-
Ford South Africa Funds Veldskoen Shoes for 4 300 Underprivileged School Children
Ford donates R1-million to local non-profit organisation Future Families to… -
Ford South Africa Honors Women in Motoring
Ford celebrates women who are breaking new ground in the motor industry Female… -
Calling All Sim-Racers – Ford SA Launches Team Fordzilla Nations Cup
Ford South Africa is inviting sim-racers to compete in qualifying stages on… -
Limited-Edition Ranger Stormtrak confirmed for local introduction
New limited-edition Ranger Stormtrak adds upmarket style and exclusivity to… -
Podium finish in the desert for Ford Castrol NWM team, clean sweep of Class T
Lance Woolridge and Elvéne Vonk (334) delivered a third-place finish for the… -
Ford Challenges Britain's Smallest Town to Switch to Electric
Britain’s smallest town, Fordwich, challenged to go electric with launch of… -
Ford Donates Ranger to South Africa Day to Accelerate Economic Upliftment of Towns
Ford South Africa donated a locally assembled Ranger Double Cab to South Africa… -
Ford NWM Development Team set for cross country debut at Sugarbelt 400
Bapi Rubuluza and Fanifani Meyiwa will line up at the start of the Sugarbelt… -
Ford-supported ChildSafe Pedestrian Safety Programme Launches Global Road Safety Week in Gqeberha
Non-profit organisation ChildSafe has launched the Global Road Safety Week,… -
Ford ‘Smart Mirror’ Ensures Van Drivers Can Clearly See Cyclists, Pedestrians and Other Vehicles Behind
Ford’s Smart Mirror is a high-definition screen that clearly displays a panoramic… -
Employee Development and Growth Remain Key Drivers for Ford with Expansion of Local Manufacturing Facilities
Ford celebrates its loyal workforce on International Workers Day on 1 May Investment…